The Jerusalem Consulting Group


Newsletter Services

Do you have a vehicle that allows you to communicate in a polished, timely and interesting format organizational activities to donors? Newsletters can be an effective communication device that offers at one and the same time a vehicle to showcase activities while recruiting, thanking and retaining donors.

Development of Content
What activities interest donors? What activities frame the mission of the organization and should be ‘spotlighted”? Is there a message from administrative staff or volunteers? What do images convey and how should they be used effectively? How often should a newsletter be sent?

JCG can answer these and other questions as they help you both develop high impact content and establish a schedule for release. JCG is currently using ‘SinaiMail” a product of Spiral Strategies for all newsletter formats.


Planning
From the collection of email addresses to the timing of when newsletters will be sent to donors and other interested parties in organizational activities, JCG staff can help you schedule appropriately to reach your goals.